Strategic Communication

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News, ideas & conversations for communicators worldwide

INTERNAL

EXECUTIVE COMM

How to edit your boss without getting fired

By Jim Ylisela

How to pare down, punch up and otherwise influence your executive communication.

Hiring for social media: When the big picture’s in a small, bent frame

By Amber Naslund

Many companies stressing technical acumen—and low cost—over identifying and engaging the audience.

Ask the right questions to get useful survey data

By Robert J. Holland

How to choose survey questions that provide valuable data.

Communications get comprehensive care at M.D. Anderson

By Jessica Levco

This Texas hospital runs the gamut of channels to keep employees apprised of key matters.

Corporate social responsibility at McDonald's
In this 2008 video, Ragan.com visited McDonald's global headquarters to learn how the company communicated CSR intiatives to an internal and external audience.

HOT TOPICS

TIPS & TACTICS

EVENTS

Webcasts
A HALF-DAY WEBCAST WITH JUSTIN ALLEN
LIVE WEBCAST: Do you Flip? How to produce better videos with your Flip camera
Price: $345
To webcast on Monday, October 18, 2010 • 1-5 p.m.

Webcasts
A FULL-DAY TOTAL IMMERSION WORKSHOP
LIVE WEBCAST: Social Media and Strategic Internal Communications
Price: $745
Member Price: $595
To webcast on Tuesday, October 19, 2010

Event Recordings
Ragan Communications and Public Relations Society of America present:
An event hosted by CME Group and NASDAQ OMX
Social Media for Financial Communicators
Price: $1095
Member Price: $945
Public relations, investor relations and marketing in the digital age
Recorded June 16-18, 2010 at NASDAQ MarketSite in NY, NY

Desktop Learning
DESKTOP LEARNING
SharePoint Desktop Learning Series
Price: $349
Member Price: $249
A Total Immersion Course for Communicators

Audio Courses
PR DAILY AUDIO COURSE
The 10 biggest trends in PR measurement and ROI (CD)
Price: $99
How to build them into your communications plan
To broadcast on September 22, 2010

Audio Courses
AUDIO COURSE
What are you waiting for?? Yes, you can blog effectively for your company! (CD)
Price: $229
Member Price: $199
To broadcast on September 30, 2010

RESOURCES

Toolkits
Toolkits: Downloadable problem-solvers
How to produce an irresistible annual report
Price: $29.95
Member Price: $0

Toolkits
Toolkits: Downloadable problem-solvers
Engagement: What is it, and how do you get it?
Price: $29.95
Member Price: $0

Toolkits
Toolkits: Downloadable problem-solvers
Double the impact of your publications: Let print and online do what each does best
Price: $29.95
Member Price: $0

Books
MANUAL SET
Internal Communication: Vols 1 and 2
Price: $499
Member Price: $449
A comprehensive manual set for professionals who communicate with today's employees
Third edition

Books
MANUAL
Internal Communication: Volume 2
Price: $329
Member Price: $279
Skills for Communicators
Third edition

Books
MANUAL
Internal Communication: Volume 1
Price: $329
Member Price: $279
Managing Internal Communication
Third edition

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